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 Asit Jain
Consultant
As a key member of our consulting team, Asit brings an impressive background in innovation and disruptive healthcare business solutions to the table. Asit came to Medium as an experienced consulting professional from Innosight, a globally renowned innovation consulting firm. He is particularly well versed in developing and testing critical business assumptions, developing and piloting new business models, identifying growth opportunities particularly in the middle income or BoP segments and executing go-to market strategies.
Indicative past engagements with Innosight include incubating a disruptive business model for a Fortune 500 medical device player , which includes developing an innovative marketing model for hospitals through telediagnostics solutions and also successfully launching the pilot program at four multi-specialty hospital locations. Prior to Innosight, Asit was a Deputy Manager for Marketing with Ashok Leyland, where he conducted feasibility studies and developed a business plan for expanding their Power Solutions Business.
Asit holds an MBA from Indian Institute of Management Shillong, a premier business school of India. In addition to strong academic credentials, he was also the Founder Editor of Markathon, a widely circulated marketing magazine across IIMs. Asit completed his undergraduate degree in Mechanical Engineering from the National Institute of Technology - Bhopal. He is also engaged with an NGO with impetus on education and sustainability. Asit likes to travel and explore new places, especially if he can read a good book while he’s at it. He can be reached at asit.jain@med-ium.com.
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